Dental & Oral Surgery
Dental clinics, implantology, orthodontics, and oral surgery practices.
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✓ Compliance-Reviewed Content | Instagram, Facebook & TikTok
Most clinics post when someone remembers to. As a healthcare social media agency, Intellect Healthcare Marketing builds the system instead: a content calendar, a compliance-safe posting process, and a response protocol, run by a team that understands what a clinic can and cannot say online.
Serving clinics and practices across Spain, the UK, the US, and Latin America. HIPAA-aware. GDPR-compliant.
The benchmark that sustains visibility without burning out staff time.
Every post checked against HIPAA/GDPR before it publishes.
Spain, UK, US, Argentina, Colombia, and Mexico.
Instagram, Facebook, and TikTok run from a single calendar.
Healthcare social media management is the practice of running a clinic’s social presence as a system: a content calendar, a compliance-safe posting process, and a response protocol, instead of posting whenever someone on staff has time.
It covers platform strategy across Instagram, Facebook, and TikTok, content built around the specialty and the patient decision journey, and a compliance check before anything publishes, since social media is where protected health information most often leaks by accident.
For a dental clinic or an aesthetic medicine practice, the goal isn’t follower count — it’s a presence that builds trust before the first appointment and never puts the practice at compliance risk to get there.
Unlike paid ads, a consistent organic social presence compounds: the same account that builds trust today keeps building it next month, without new spend.
75-80% of patients research a provider's online presence, including social media, before booking, in visually driven specialties like dental and aesthetic medicine. Source: Doctoralia patient research; healthcare marketing industry analysis, 2025-2026.
Before a patient calls your clinic, they check your social presence for consistency, professionalism, and trust signals — the same way they check reviews.
A fixed cadence and content pillars mapped to your specialty and your patients' decision journey.
Copy, graphics, and short-form video built for Instagram, Facebook, and TikTok, not repurposed from something else.
Every post, including testimonials and before/after content, checked for HIPAA/GDPR exposure before it publishes.
Comments and reviews handled under a compliance-aware protocol, since review responses are the most common source of social media HIPAA violations.
Reach and engagement measured against the healthcare benchmark, and inquiries traced back to social where the channel supports it.
The same content system that coordinates a multi-location dental group applies across multiple healthcare categories — the specialty changes, the system doesn't.
Dental clinics, implantology, orthodontics, and oral surgery practices.
Aesthetic medicine clinics, dermatology clinics, and beauty-focused practices.
Fertility clinics, reproductive health centers, and specialized women's health providers.
Psychology, psychiatry, therapy, and mental health practices.
Physiotherapy clinics, rehabilitation centers, and recovery-focused healthcare providers.
Private general practitioners, specialist clinics, and multi-specialty medical centers.
Ophthalmology, cardiology, and other specialist practices with high-intent patient searches.
Here’s exactly what happened, shared directly by the clinic.
Spain · Two Locations, One Coordinated Social System
Belenus Dental (Mataró) and Centro Dental Fontverda (Granollers) operate under one director, but each ran its own Instagram presence with no shared calendar, no shared visual identity, and no coordination between locations.
Intellect built a single content calendar covering both locations, sequenced so neither site goes dark, a consistent visual identity and posting cadence adapted per location without losing brand consistency, and a compliance review step before publishing, given both clinics post patient cases and before/after treatment content.
This case demonstrates the system Intellect puts in place for a multi-site dental group, not a performance benchmark. Results reporting follows the standard bi-monthly cadence once enough data accumulates.
Belenus Dental and Centro Dental Fontverda now run from a single content calendar, a shared visual identity, and one compliance review step — the same system-first approach we build for every healthcare social media account.
SEO Copywriter & Digital PR Strategist · IHM
We review your current accounts and posting history, then define the content pillars, cadence, and platform mix for your specialty.
We produce the content — copy, graphics, and video — and manage posting and the reply/comment process under a compliance-aware protocol.
You get clear monthly reports on reach and engagement against the healthcare benchmark, so you always know what's improving and what's next.
Good healthcare marketing helps you feel in control. We focus on clear systems that turn interest into real appointments — without adding stress to your team.
Intellect Healthcare Marketing
Human-first. Digitally driven.
Every service we offer is designed with one outcome in mind: more patients taking action, not just impressions or likes.
From the first post someone sees to the confirmed appointment, we help your practice feel reliable and easy to trust.
No black-box reporting. You understand what we're doing, why we're doing it, and what it's producing.
We focus on the channels and strategies that compound over time — your practice keeps benefiting from what we build together.
Ignacio founded Intellect Healthcare Marketing to help clinics and medical practices grow through clear, data-driven digital strategies — without the confusion that often comes with working with a marketing agency. He has extensive experience in marketing for healthcare providers across Spain, the UK, and the US, with a focus on the specific standards that apply to healthcare content and communication: clinical accuracy, verifiable authorship, and the trust signals that make a practice easy to find and easy to choose. Every strategy he builds starts with an honest look at where a practice stands — and a clear plan for where it can go. All results are tracked in the client’s own analytics account, so nothing is hidden and everything is verifiable.
No. We do not promise guaranteed patient volume or clinical outcomes. We build the content system, the compliance process, and the measurement that let you see what your social presence is actually producing.
Every post, including patient testimonials, before/after content, and review responses, goes through a compliance review before it publishes. The applicable framework depends on where your patients are located: HIPAA for US-based practices, GDPR for Spain, UK, and EU practices.
The most common trigger is disclosing protected health information in a public reply, most often when responding to a negative review. Posting identifiable patient photos without documented consent is the second most common cause.
Instagram, Facebook, and TikTok as standard, with LinkedIn added for practices building a B2B or referral-driven presence. The platform mix is set during the strategy step based on where your patients actually are.
We produce the content and manage posting and scheduling. You do not need internal staff managing the account day to day.
We manage the response under a compliance-aware protocol, since a response that discloses protected health information is one of the most common causes of social media HIPAA violations, even when the intent is to defend the practice.
Consistent, professional social media builds trust before the first appointment and supports the patient’s decision journey from research to booking — with a real calendar and compliance process behind it, not sporadic posting.
A general agency treats a clinic like any other local business. We build the calendar, the compliance check, and the measurement around what actually matters in healthcare: patient trust and regulatory exposure.
Yes. We produce social media content in English and Spanish, adapted to the market and platform norms of each region, not machine-translated from one language to the other.
We track reach and engagement against the benchmark for your specialty, and, where the platform and your CRM support it, inquiries traced back to social media — not just followers or likes.
Every post goes through a compliance review before it publishes. The applicable framework depends on where your patients are located: HIPAA for US-based practices, GDPR for Spain, UK, and EU practices.
Yes. We calibrate content, cadence, and compliance framing to the market you’re entering, rather than applying the same approach everywhere.
We can include patient testimonials when the clinic has documented consent, and always after a compliance review — we do not use identifiable patient content without that consent on file.
